Social Marketing in Prevention Actions

Aging Clinical Trial

Official title:

Impact of Social Marketing in Collective Prevention Actions : Case of Fall Prevention Workshop Among Elderly Living in Three French Departments.

Clinical Trial Details — Status: Recruiting

Administrative data

• NCT number: NCT04136938
• Other study ID #: IRBN622019/CHUSTE
• Status: Recruiting
• Start date: March 9, 2020
• Est. completion date: November 2021

Study information

• Verified date: May 2020
• Source: Centre Hospitalier Universitaire de Saint Etienne
• Contact: Luc GOETHALS, PhD student
• Phone: (0)4 77 81 63 70
• Email: luc.goethals[@]univ-st-etienne.fr
• Is FDA regulated: No
• Study type: Observational

Clinical Trial Summary

Physical Activity (PA) is recognized as the most effective method to prevent falls in the elderly. Yet despite there being a consensus now that Physical Activity (PA) is effective in practice, there remain many obstacles to participation and attendance resulting in Physical Activity (PA) approaches designed to prevent falls actually only benefiting a limited number of elderly subjects. Social marketing has already shown its utility in the construction of prevention programs.

Description:

This study uses the social marketing approach to improve a fall prevention program. The intervention territory will receive social marketing campaign while the territory controls will not have a campaign.

The main goal is to improve attendance at our fall prevention program.

Recruitment information / eligibility

• Status: Recruiting
• Enrollment: 250
• Est. completion date: November 2021
• Est. primary completion date: November 2021
• Accepts healthy volunteers: Accepts Healthy Volunteers
• Gender: All
• Age group: 60 Years and older

Eligibility

Inclusion Criteria:

• People living in the one of the territories of the study

• People without medical contraindications to participate in moderate physical activity

• People who has received information about the study and its rights to its data

Exclusion Criteria:

• People unable to attend workshops

• People already registered for adapted physical activity

• People who refused to participate to the study.

Related Conditions & MeSH terms

• Aging
• Sedentary Behavior

Intervention

Other:
• Social marketing campaign
A social marketing campaign of prevention workshop sessions will be performed.

Locations

Country	Name	City	State
France	Chu Saint-Etienne	Saint-etienne

Sponsors (3)

Lead Sponsor	Collaborator
Centre Hospitalier Universitaire de Saint Etienne	Crédit Agricole Loire / Haute-Loire, Jean Monnet University

Country where clinical trial is conducted

France, 

Outcome

Type	Measure	Description	Time frame	Safety issue
Primary	Rate of attendance rate of participants at social marketing campaign (%)	Comparison rate of attendance rate of participants at prevention workshop sessions (%) between interventional and control group.	Years: 1
Secondary	Rate of attendance rate of participants at fall prevention workshop sessions (%)	Comparison rate of attendance rate of participants at prevention workshop sessions (%) between interventional and control group.	Years: 1
Secondary	Life quality of participants measured by SF-36 questionnaire score	The SF-36 is a self-questionnaire to assess the quality of life and contains 36 items with minimum score 0 (bad quality life) and maximum score at 100 (good quality life).	Years: 0, 1
Secondary	Physical activity level of participants measured by IPAQ questionnaire	The International Physical Activity Questionnaire (IPAQ): short version for elderly people is a self-questionnaire to assess the Physical Activity and contains 7 items. Computation of the total score for the short form requires summation of the duration (in minutes) and frequency (days) of walking, moderate-intensity and vigorous-intensity activities.	Years: 0, 1