Tobacco Use Clinical Trial
— DMCCOfficial title:
Digital Media for Cancer Control: Randomized Controlled Trial and Dose-Response Effects
There is little published data on exposure to and evaluations of large-scale, online tobacco control campaigns. This project addresses the gap. Under 2 specific aims, the investigators will identify the independent effects of varying levels of digital message exposure to promote anti-tobacco attitudes, beliefs, or behaviors among youth and young adults, first through a randomized experiment online, and second through a field-based evaluation. These studies will advance the science of digital health and have wide application to future campaigns.
Status | Recruiting |
Enrollment | 2800 |
Est. completion date | May 31, 2025 |
Est. primary completion date | May 31, 2025 |
Accepts healthy volunteers | Accepts Healthy Volunteers |
Gender | All |
Age group | 18 Years to 24 Years |
Eligibility | Inclusion Criteria: - Young adults age 18-24 who are members of the Ipsos/Knowledge Panel Exclusion Criteria: - Those who do not meet inclusion criteria |
Country | Name | City | State |
---|---|---|---|
United States | The George Washington University Milken Institute School of Public Health | Washington | District of Columbia |
Lead Sponsor | Collaborator |
---|---|
George Washington University | National Institutes of Health (NIH) |
United States,
Type | Measure | Description | Time frame | Safety issue |
---|---|---|---|---|
Primary | 30-day use of electronic cigarettes (vaping) | Frequency of vaping during the past 30 days | Ad Awareness Outcome (Aim 1): By the end of year 1, Vaping & Smoking Outcome (Aim 2): By the end of year 5 |
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