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Clinical Trial Details — Status: Completed

Administrative data

NCT number NCT03473067
Other study ID # 1U01CE002651
Secondary ID
Status Completed
Phase N/A
First received
Last updated
Start date September 1, 2017
Est. completion date June 30, 2020

Study information

Verified date February 2021
Source Lifespan
Contact n/a
Is FDA regulated No
Health authority
Study type Interventional

Clinical Trial Summary

Dating and sexual violence are significant public health concerns occurring on a continuum of severity across the lifespan, with serious consequences to victims and society. The present research advances the science of prevention by rigorously evaluating a comprehensive social norms marketing campaign to promote community-level change in dating and sexual violence in middle schools. Partnership between researchers and a CDC Rape Prevention and Education Program (RPE) funded agency is a core feature of this work, and aims to build community capacity to implement and evaluate violence prevention efforts, and promote the subsequent uptake of social norms marketing campaigns as a strategy for reducing dating and sexual violence among youth.


Description:

In a group cluster trial, a comprehensive, tailored, data-based social norms marketing campaign that addresses misperceptions of: 1) the acceptability of dating and sexual violence; 2) gender roles; 3) sexual activity; 4) sexual communication/consent; 5) support for victims; and 6) bystander intervention will be evaluated among middle schools. Poster messaging will be paired with several systematic efforts to diffuse program content through the community, including a Lunch and Learn Teacher Training, Social Norms Video, Teacher Workbook, Parent Mailing, and Parent Information Session. A member of the researcher-practitioner team, designated as a School Resource Provider, will oversee campaign implementation in partnership with a teacher champion. The Resource Provider will also track campaign intensity, assess campaign credibility through intercept interviews with teachers and students, work with teachers to infuse messaging into classroom activities, and assist the teacher champion with addressing "kick-back" to the campaign. Outcome assessments will be completed by teachers, administrators and students. Towards the goal of exploring the role of other environmental factors as moderators of program effects, school administrators will assess their community readiness to develop and implement school dating and sexual violence prevention policy, in general, and social norms marketing, in particular. A neighborhood scan will also be conducted to estimate the density of nearby outlets associated with gender-based personal violence.


Recruitment information / eligibility

Status Completed
Enrollment 4344
Est. completion date June 30, 2020
Est. primary completion date June 30, 2020
Accepts healthy volunteers Accepts Healthy Volunteers
Gender All
Age group 10 Years and older
Eligibility Inclusion Criteria: - Student at a middle school or teacher/administrator at a middle school - Provide student assent and parental consent as specified in protocol or provide adult consent for study participation Exclusion Criteria: • None

Study Design


Related Conditions & MeSH terms


Intervention

Behavioral:
Social Norms Marketing Campaign
This poster based marketing campaign is designed to correct inaccurate perceptions of norms regarding violence.
Other:
Capacity Building
Schools will participate in teacher training and parent training.

Locations

Country Name City State
United States Rhode Island Hospital Providence Rhode Island

Sponsors (2)

Lead Sponsor Collaborator
Lifespan Brown University

Country where clinical trial is conducted

United States, 

Outcome

Type Measure Description Time frame Safety issue
Other Teacher Engagement in Bystander Intervention Rates of bystander intervention behavior among teachers Over 6 months
Other Perceptions of Social Norms A series of items were developed for the purpose of the present study to assess student perceptions of peer norms regarding dating and sexual violence. Items are scored on a range of 0% - 100% to indicate the percent of peers within the school that would endorse each item. Scores for each item will be examined individually. Positive scores on this measure are indicated when respondents perceive a greater number of their peers would endorse healthy behavior. Change from baseline to 6 months
Primary Sexual Violence Victimization Rates of sexual violence victimization Over 6 months
Primary Dating Violence Victimization Rates of dating violence victimization Over 6 months
Primary Sexual Violence Perpetration Rates of sexual violence perpetration Over 6 months
Primary Dating Violence Perpetration Rates of dating violence perpeptration Over 6 months
Secondary Bystander Intervention Rates of bystander intervention Over 6 months
Secondary Attitudes Towards Violence Attitudes towards violence scale Change from baseline to 6 months
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