Staff Attitude Clinical Trial
Official title:
Innovation Adoption in Medical Robotic Surgery: Case of Royal Bournemouth Hospital
This research sets to address two key areas. The first is identified by the researcher in
academic literature that there is a lack of a comprehensive innovation adoption model in UK
National Health System (NHS), specifically for Medical Robotic Surgery. Existing frameworks
are mainly developed in the US or in other fields. The second problem was identified by
surgeons involved in Robotic Surgery in Royal Bournemouth Hospital (RBH). The project started
by offering RBH a deeper understanding of the innovation adoption process, issues and
development of an adapted innovation model, however after our initial meeting with the
Surgical Director and his team, it was clear that one the main areas RBH was keen for us to
investigate, was the communication pathway of all stakeholders involved in robotic surgery
adoption. They were concerned that key staff dealing with patients undergoing medical robotic
surgery were uninformed about the technology and process which can impact patients'
experience and staff communication.
The research will develop a comprehensive innovation adoption model for robotic surgery (and
similar medical innovation) in NHS. Currently there are no models adapted to NHS UK structure
and requirements. This model will assist the NHS to understand and evaluate any innovation
adoption process within the NHS and to avoid future innovation adoption failure.
The case example will Identify the communication pathway and key stakeholders in RBH for the
process of Gastrointestinal Robotic Surgery, evaluation of stakeholders' knowledge and needs
and further proposing ways to improve adoption and increase knowledge. NHS can use the
proposed communication pathway to identify stakeholders that need to be informed, trained and
communicated to, in any innovation adoption process within NHS.
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