Smoking Clinical Trial
Official title:
SMS Turkey: Harnessing the Power of TXT Messaging to Promote Smoking Cessation
The purpose of this study is to develop and test a text messaging-based smoking cessation program for adults who are currently smoking and want to quit, living in Turkey.
Smoking has long been recognized as a significant public health concern associated with
great morbidity and mortality. Although smoking rates have decreased in high income
countries, these trends have not been noted for tow and middle income countries. This is
especially true in Turkey, which was ranked 6th in the world in smoking consumption. Between
51-63% of Turkish men and 24-26% of Turkish women 15 years of age and older are smokers.
With lung cancer the leading cancer-related cause of death for both men and women, effective
and accessible smoking cessation interventions are needed. Cell phone technology represents
a unique opportunity to deliver evidenced-based smoking cessation behavioral treatments
through a delivery mechanism already widely adopted by adults. An estimated 35 million Turks
were using cell phones, making them 1.8 times more common than land lines. Cell phone
interventions are a unique delivery method because of their 'always on' capability. The
rapid uptake of cell phones allows us to potentially reach those who might otherwise not
utilize smoking cessation services.
We propose to design and evaluate an evidenced-based smoking intervention that takes
advantage of technologies adopted by adult smokers in Turkey. SMS (Smoking Management
System) Turkey will have both wide reach and high impact.
To do so, we bring together a multi-national team of smoking and technology health experts
dedicated to building the capacity of smoking cessation research expertise in Turkey to
reduce the public health burden associated with smoking in Turkey.
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Allocation: Randomized, Endpoint Classification: Safety/Efficacy Study, Intervention Model: Parallel Assignment, Masking: Open Label
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