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Filter by:The investigators design a 6-week messaging campaign aimed at promoting flu vaccination among fully insured members of a national payer that participate in a wellness program offered by the insurer through a mobile app. Outcomes measured will include uptake in flu vaccination rate as measured by the insurer and engagement with the campaign through the app. The goal of the research is to assess the effectiveness of pervasive computing messaging in promoting preventative care treatments such as flu shots. An additional goal is that of quantifying the importance of emphasizing incentives to increase efficacy of the messages.
Participants will be asked to select a hypothetical lunch from a menu that features entrees, sides, and drinks. Participants will be able to select a maximum of 1 item from each category. Following this meal selection, participants will complete a short survey about their demographics, their estimates of information about the meal and about recommended eating habits.