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Clinical Trial Details — Status: Not yet recruiting

Administrative data

NCT number NCT06293963
Other study ID # 24-0300a
Secondary ID
Status Not yet recruiting
Phase N/A
First received
Last updated
Start date May 27, 2024
Est. completion date July 5, 2024

Study information

Verified date April 2024
Source University of North Carolina, Chapel Hill
Contact Marissa G Hall, PhD
Phone (919) 445-1310
Email mghall@unc.edu
Is FDA regulated No
Health authority
Study type Interventional

Clinical Trial Summary

The goal of this experiment is to examine the effects of 4 types of front-of-package food labels among a sample of Latino adults. The main questions this experiment aims to answer are: What front-of-package label design is most effective in helping Latino and low English proficiency consumers identify healthier and less healthy food products? What front-of-package label design is most effective in helping Latino and low English proficiency consumers choose healthier food products? Additionally, this experiment also aims to answer the following question: Do the benefits of front-of-package label designs differ by English proficiency and parental status? Participants will be randomly assigned to 1 of 4 types of front-of-package label designs and view their assigned label design on 3 sets of products. Each set will display 3 similar products, each high in either 1, 2, or 3 nutrients of concern. For each set, participants will select the product that they believe to be the healthiest, least healthy, and the product that they would most want to consume. Researchers will compare results across label designs.


Description:

This study aims to determine which front-of-package label design is most effective at helping Latino consumers identify and choose healthier products, as well as explore whether the benefits of different front-of-package label designs differ by English proficiency. A Latino-focused panel company will recruit 4,000 US Latino adults of parental age (18-55 years), approximately 50% of whom will have limited English proficiency. In a between-subjects experiment, researchers will randomize participants to 1 of 4 types of front-of-package label designs: a numerical label, an interpretive text-only label, an interpretive label with a magnifying glass icon, or separated interpretive labels with a magnifying glass icon. Participants will view their assigned label design on 3 similar products (each product high in either 1, 2, or 3 nutrients of concern) and complete selection tasks. These tasks will be repeated 3 times, each time with a different type of product (i.e., frozen meals, frozen pizzas, and frozen desserts), with the products displayed in random order.


Recruitment information / eligibility

Status Not yet recruiting
Enrollment 4000
Est. completion date July 5, 2024
Est. primary completion date July 5, 2024
Accepts healthy volunteers Accepts Healthy Volunteers
Gender All
Age group 18 Years to 55 Years
Eligibility Inclusion Criteria: - Identifying as Latino or Hispanic - Ages 18-55 years old - Residing in US Exclusion Criteria: - Not identifying as Latino or Hispanic - Less than 18 or greater than 55 years old - Not residing in the United States

Study Design


Related Conditions & MeSH terms


Intervention

Behavioral:
Guideline Daily Amounts label
Labels that list the amount and percent of daily value of added sugar, sodium, or saturated fat, modeled after Guideline Daily Amounts labels.
Interpretive text-only label
Interpretive text-only labels that state when a product contains high amounts of added sugar, sodium, or saturated fat.
Interpretive magnifying glass icon label
Interpretive labels that state when a product contains high amounts of added sugar, sodium, or saturated fat, containing a magnifying glass icon.
Separated interpretive magnifying glass icon label
Interpretive labels that state when a product contains high amounts of added sugar, sodium, or saturated fat, containing a magnifying glass icon. Each nutrient will be on a separate label.

Locations

Country Name City State
United States The University of North Carolina at Chapel Hill's Gillings School of Global Public Health Chapel Hill North Carolina

Sponsors (3)

Lead Sponsor Collaborator
University of North Carolina, Chapel Hill Duke University, Stanford University

Country where clinical trial is conducted

United States, 

Outcome

Type Measure Description Time frame Safety issue
Primary Selection of healthiest product for purchase Selection of healthiest product for purchase will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant chose the healthiest product and 0 indicates that the participants selected one of the other two less healthy products. During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.
Secondary Correct identification of healthiest product Correct identification of healthiest product will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified the healthiest product and 0 indicates that the participant incorrectly identified one of the other two less healthy products as the healthiest product. During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.
Secondary Correct identification of least healthy product Correct identification of least healthy product will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified the least healthy product and 0 indicates that the participant incorrectly identified one of the other two healthier products as the least healthy product. During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.
Secondary Correct identification of products high in nutrients Correct identification of products high in nutrients (i.e., sugar, saturated fat, or sodium) will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified products that are high in a given nutrient and 0 indicates that the participant incorrectly identified products that are not high in a given nutrient as being high in such nutrient. During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.
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