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Clinical Trial Summary

This study will investigate the relative appeal (abuse liability) of novel tobacco products, how the appeal is modulated by relative price, user type, and how novel products may substitute for one another.


Clinical Trial Description

An important aim of tobacco control is to reduce demand for the most harmful products. Therefore, a priori knowledge of substitutability across novel and widely used tobacco products may forecast the impact of policies on product switching. This study will use a novel method, the Experimental Tobacco Marketplace (ETM), to characterize the relative substitutability and appeal (abuse liability) of tobacco products (e.g., conventional cigarettes, nicotine vaping products [NVP], heated tobacco products [HTP], and nicotine pouch products [NPP]), and how the appeal is modulated by relative price, user type, and regulatory environment. Exclusive cigarette smokers and dual cigarette/NVP users, stratified by age, will complete multiple scenarios in the ETM. ;


Study Design


Related Conditions & MeSH terms


NCT number NCT06456671
Study type Interventional
Source Virginia Polytechnic Institute and State University
Contact Roberta Freitas Lemos, Ph.D.
Phone 540-526-2016
Email rflemos@vtc.vt.edu
Status Not yet recruiting
Phase N/A
Start date June 16, 2024
Completion date September 16, 2024

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