Cannabis Edibles Packaging Imagery Experiment

Status Enrolling by invitation

Clinical Trial Summary

The purpose of this study is to assess differences in perceptions of product appeal, harm, and subsequent willingness to try cannabis edibles products with/without packaging imagery.

Clinical Trial Description

Cannabis edibles are rapidly leading the legal recreational cannabis market. Cannabis edibles present health harms that are not typical of smoked marijuana, including accidental overconsumption of high levels of Tetrahydrocannabinol (THC) . Product packaging plays an important role in influencing perceptions of a product's appeal and potential harm. This experiment will assign participants to view real cannabis edibles packaging edited with one of four images commonly found on real cannabis edibles products, and ask a series of questions to assess perceptions of product appeal and harm. One group of participants will serve as the control and will see the same cannabis edibles packaging without any imagery. ;

Study Design

Related Conditions & MeSH terms

Clinical Trial Details

NCT number	NCT06358144
Study type	Interventional
Source	Wake Forest University Health Sciences
Contact
Status	Enrolling by invitation
Phase	N/A
Start date	May 23, 2024
Completion date	July 2024

View Details

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