Calorie Consumption Clinical Trial
Official title:
A Randomized Controlled Trial Examining How TikTok Influencers' Posts With Vs. Without Food Differentially Affect Youth Dietary Choices
Randomized and controlled experimental study to evaluate how influencer food ads on TikTok affect calorie purchases among youth (ages 10-13). Participants will be randomized to one of two conditions: (1) seeing an influencer with food or (2) seeing an influencer without food. Participants will complete a 15-minute survey in which they will be randomized to one of two conditions and view and rate TikTok influencer ads associated with their condition. Then they will complete a food purchasing task in which they will shop in an online store that will display six food items and six beverages. Finally, they will answer demographic questions (e.g., self-reported height and weight) and view a debriefing summary that describes the full purpose of the study.
| Status | Recruiting |
| Enrollment | 100 |
| Est. completion date | May 31, 2025 |
| Est. primary completion date | May 31, 2024 |
| Accepts healthy volunteers | Accepts Healthy Volunteers |
| Gender | All |
| Age group | 10 Years to 13 Years |
| Eligibility | Inclusion Criteria: - Participants must be 10-13 years old - Identify as only non-Latino White or only Black/African American - Report that they log into TikTok at least once daily - Read and speak English Exclusion Criteria: • Any criteria not met as listed above will bar an adolescent from participating in the study |
| Country | Name | City | State |
|---|---|---|---|
| United States | NYU Langone Health | New York | New York |
| Lead Sponsor | Collaborator |
|---|---|
| NYU Langone Health |
United States,
| Type | Measure | Description | Time frame | Safety issue |
|---|---|---|---|---|
| Primary | Calorie Count from Snacks Chosen at Virtual Vending Machine | Day 1 |
| Status | Clinical Trial | Phase | |
|---|---|---|---|
| Completed |
NCT01948752 -
Clinical Trial of Menu Labeling
|
N/A |