The Effectiveness of Gain- Versus Loss-framed Health Messages to Improve Oral Health Among Iranian Adolescents

Health Behavior Clinical Trial

Official title:

The Effectiveness of Gain- Versus Loss-framed Health Messages to Improve Oral Health Among Iranian Adolescents:A Randomized Controlled Trial

Clinical Trial Details — Status: Completed

Administrative data

• NCT number: NCT01421108
• Other study ID #: ACTRN12611000885998
• Status: Completed
• Phase: Phase 2
• First received: August 12, 2011
• Last updated: March 4, 2012
• Start date: July 2011
• Est. completion date: February 2012

Study information

• Verified date: March 2012
• Source: Qazvin University Of Medical Sciences
• Contact: n/a
• Is FDA regulated: No
• Health authority: Iran: Ethics Committee
• Study type: Interventional

Clinical Trial Summary

This study explores the effectiveness of message framing, loss-framed vs. gain-framed messages on oral health in Iran.

Description:

This is a study to explore the impact of two pamphlets with gain-framed and loss-framed messages on brushing and flossing attitudes, intentions , behaviors and clinical characteristics among a sample of adolescent students.

Recruitment information / eligibility

• Status: Completed
• Enrollment: 372
• Est. completion date: February 2012
• Est. primary completion date: February 2012
• Accepts healthy volunteers: Accepts Healthy Volunteers
• Gender: Both
• Age group: 14 Years to 19 Years

Eligibility

Inclusion Criteria:

• They are not involved in the oral health education

• Ability to understand Persian language Adolescents attending high schools in Qazvin

Exclusion Criteria:

• Does not meet inclusion criteria

Study Design

Allocation: Randomized, Endpoint Classification: Safety Study, Intervention Model: Parallel Assignment, Masking: Single Blind (Outcomes Assessor), Primary Purpose: Prevention

Related Conditions & MeSH terms

• Health Behavior

Intervention

Behavioral:
• Framing (Gain-framed messages)
The adolescents will randomly assign to three groups: gain-framed message and loss- framed message. Each group of adolescents will read the respective pamphlets with the exception of the control group. The gain-framed pamphlet contains six positive messages with three related full-color images(6.1 X 4.5). The gain-framed pamphlet, entitled The Benefits of good oral hygiene", emphasizes the benefits of brushing, and flossing.
• Framing (Loss-framed messages)
The adolescents will randomly assign to three groups: gain-framed message , loss- framed message and a control group. Each group of adolescents will read the respective pamphlets with the exception of the control group. The loss-framed pamphlet contains six negative messages with three related full-color images (6.1 X 4.5). The loss-framed pamphlet, entitled The disadvantages of poor oral hygiene, emphasizes the costs of not brushing and flossing.

Locations

Country	Name	City	State
Iran, Islamic Republic of	The Organization for Education	Qazvin

Sponsors (1)

Lead Sponsor	Collaborator
Qazvin University Of Medical Sciences

Country where clinical trial is conducted

Iran, Islamic Republic of, 

Outcome

Type	Measure	Description	Time frame	Safety issue
Primary	changes in frequencies of dental brushing and flossing		changes from baseline, two weeks after the intervention and six months follow-up	Yes
Secondary	Changes in psychological predictors of dental brushing (attitude, intention).		changes from baseline, two weeks after the intervention and six months follow-up	Yes
Secondary	Changes in Community Periodontal Index (CPI)		changes from baseline, two weeks after the intervention and six months follow-up	Yes
Secondary	Changes in Turesky Modification of the Quigley-Hein Plaque Index		changes from baseline, two weeks after the intervention and six months follow-up	Yes
Secondary	Oral health related quality of life		changes from baseline and six months follow-up	Yes