RCT Comparing Tailored Versus Targeted Organ Donation Video Education

Organ Transplants Clinical Trial

Official title: Community Based Research to Improve Organ Donor Registration Among Black Men - Aim 2 Randomized Trial Comparing Tailored Versus Targeted Videos.

Status Completed

Clinical Trial Summary

The primary purpose of this 3-phase mixed methods design study is to investigate how presenting content at varying levels of audience specificity (generic, targeted, and tailored) influences organ donor registration behavior among black men using video-based educational programming produced and distributed in partnership with our network of Black Owned Barbershops (BOBs). Investigators have completed a development phase using digital video interviewing to both derive and provide culturally specific content for the videos. This phase of this investigation is a 3 arm randomized control trial (RCT) phase, in which customers will be randomized to receive the generic, targeted, or tailored video programming delivered with iPads, after which an immediate organ donation opportunity will be offered through registration online or with a mailed in application. The final phase of this investigation will be a failure analysis whereby we will interview a subset of participants who registered or failed to register one month after their educational session to ascertain how the programming impacted their decision (Aim 3 - the subject of a future IRB application).

Clinical Trial Description

n/a

Related Conditions & MeSH terms

• Organ Transplants

• NCT number: NCT02676102
• Study type: Interventional
• Source: New York University School of Medicine
• Status: Completed
• Phase: N/A
• Start date: February 2015
• Completion date: March 2018